What are labels in Google My Business?

Labels appearing on Google My Business are an extremely useful feature used for organizing a business location. The feature helps a business to label its multi-outlets in a group where you can manage them to appear like they are part of one business with multiple subsidiaries. The option enables an organization to have ten specific labels that denote the same entity they are associated with. A label must not exceed 50 characters and neither should they have characters that are invalid. The labels are of great advantage and can be used in various Google services. Another function that it helps a business with is, that it enables you to disable ad marketing campaigns on your locations. All in all, it is the best way through which a business or a brand can label itself on Google Maps. Whether you are an artist or a lawyer or have your own industry, the feature is quite helpful in letting other people know where your business or head office is located.

How to do SEO for Google My Business?

Google My Business is an important aspect of any industry that seeks to grow exponentially. It shows where your business is located on Google Maps. Optimizing GMB properly can increase the credibility of your business and enhance your customer traffic. You need to properly follow the Google My Business SEO checklist to improve your Google ranking. Below is how to do it: 1. Fill your profile with the relevant information and make sure that there aren’t any blank fields. It helps people who share similar interests find you. 2. Provide your business description on your Google My Business profile (within 750 characters) and submit valuable information about your business directly to Google. 3. Make sure that the hours wherein, your business is open should be correct and updated. Contrarily, if it says that you are open, but you are not, it is a big issue. 4. When setting up your Google My Business profile, it prompts you to select the primary business category. Provide the most relevant categories, and try to limit it to 2 or 3 in order to avoid the mess.

How to add social media links to Google My Business?

Social Media will never run out of cringe when it comes to interacting and networking socially. It is the way through which you can engage with customers and get the necessary feedback. Adding a social media account to your Google My Business profile will only add a cherry on the top. In order to add a social media account to your local Google My Business listings, you need to have a good website that represents your business. If you already have one, all you need to do is, copy the specific URL and paste it into Google My Business Website Link Field. There you have it! Your social media link is added to your Google My business listing now. If you have neatly managed your website and are already doing SEO on it, the search engine will index the data available on your website and the bots will crawl it.

How to fix suspended Google My Business?

A suspended Google My Business account can pose a serious threat to your business. It is a sort of setback that nobody wants to have in their business who plans to improve local traffic. A multitude of the possible reasons can cause GMB account suspension. If such a situation occurs, the first thing that you need to do is, check for the GMB guidelines. Google takes an extremely strict approach towards quality assurance. Accuracy, and relevancy are a few of them if not followed accurately, your GMB account might be suspended. Make sure your account is updated with real information and that you are following all the necessary guidelines to keep your account in good shape. If it is a soft suspension, you can resolve the issue by creating another account and reclaiming it later.

How do I add multiple locations to Google My Business?

Google My Business Profile works best for local searches. Therefore, it is crucial for you to provide and verify your address through the Google My Business profile verification process. Besides, you can also add multiple locations to Google My Business. Below are the steps: 1. First, you need to sign in to your Google My Business and get access to the dashboard. 2. Once you’re in, get access to the dashboard. After that, find the “add business” drop-down section. 3. The next step is to add a business to it. 4. Add your business name and enter the location details and other information concerning your business. 5. After that, verify your account, and there, your multiple locations are added to your profile.

Why is my business not showing on Google Maps?

Having your business in Google My Business and not showing in Google Maps may bring a setback to your business. There can be multiple reasons involved in it, out of which, one can be that you haven’t updated your location yet. Check your location setting and update your location. Another reason could be that you are not serving your customer from the enlisted location. SAB category business shows trouble showing on Google Maps. Another reason that might be affecting your appearance on Google Maps is the lack of authoritativeness. Businesses with lesser authority do not appear on Google Maps. One more reason that could be affecting your location appearing is, you might be updated with duplicate Google My Business listings. These are a few of the reasons why your business is not showing on Google Maps.

How long does it take to rank on Google Maps?

It depends on millions of different factors that are not similar to each other. Several of them vary from business to business and the type of business methodology they indulge in. While some businesses rank quicker on Google Maps, others take a significant amount of time to achieve the same. A few of them keep on battling to rank, though. The first thing you need to know is, to rank on Google Maps, you need to meet the standards and the levels of requirements. The number one requirement is that you need to be a local business. There is an interesting fact that the national business chain ascends faster on Google Maps ranking as compared to the international one having various outlets in the same locale. Also, you need to make sure that you are providing authentic information about your business and keep your Google My Business (GMB) profile updated.

Can I use Google My Business without a website?

To answer your question, if you could use Google My Business (GMB) without having a website, yes you can. There’s a reason it’s called Google My Business and is connected to Google Maps. When you enlist your business in Google My Business profile, those who are your customers, can find your business in Google Maps. It is certainly not mandatory to have a website to create a GMB profile. Although, your business can appear on other websites. Appearing on other websites itself helps you boost your business. Lastly, you need to provide all the necessary and authentic information that your GMB profile requires. Your business depends upon the credibility and the quality service you provide to your customers and is definitely not required to have a website to get enlisted in Google My Business.

Google My Business Management Service In India, Google Business Profile Listing

Content optimization based on keyword research
Link building where each and every profile links to the main homepage or the relevant page related to the search query of the user.
Image Optimization.
Recreating or rebuilding the profile filling it with the exact and correct and the relevant details related to the business.

While this is the very first measure we implement, other strategies are totally based on your business profile, your products, and the preferences of your targeted audience. Through these measures, not only your GMB profile will be fully functional and optimized, but also, chances are likely that you will be appearing in each and every search query the user enters which is related to your products.

How GMB Services Contribute To The Success Of Your Online Marketing?

Appearing in local searches is really necessary, especially in Google searches. Consider the following facts related to Local Searches made on Google in India:

More than 95% searches in India are made on Google. Other searches engines include Bing and Yahoo. Majority of the internet among this, prefers to searches in their local language.
Out of this, local searches contribute to more than 40% share of the daily searches made in India.
The most common searches are related to brand hunting. This means that most people search for which brand offers the best product.
Another major fact is that around 80% of people rely on Google for local. Only after this will you proceed to make either purchase (either online or offline).

Based on the given facts related to local searches, it can be established that why Google My Business services are really necessary for any business in order to have a fully optimized profile on Google.

Outpace Your Competition With Our Google My Business Listing Services:

At Advology Solution, we create a result-oriented strategy specifically focused on creating brand awareness for the local audience nearby.

Enhance Your Local Search Visibility

Local searches contribute a significant portion of the total searches made on a search engine per day. Most of these searches are related to the products and services the user is looking for. This is why optimising your website or your business profile for local searches is really necessary. As part of our Google My Business Listing services, we take various measures so that your GMB profile or any other relevant business will appear in the top result for any query inserted by the user. Common measures that can be taken include optimizing the Google My Business profile, following which are other exercises like keyword optimization and many other practices based on the preferences of the user in any locality.

Optimizing Your Google My Business Profile

The first and foremost trick for Google my Business Listing Services is the updation of the Google My Business Profile. This includes providing each and every piece of information related to your business. The most common intent for anyone checking your Google Business profile is to check your business authority and reviews from other users. Based on this, they decide whether to proceed or not. For an effective GMB profile, you need to update all the relevant contact details and other information related to your business.

Following that, the next step is get your profile and address verified. All these measures will contribute to the fact that your business profile is a relevant result related to products and services user is searching for. Another details to update is the business hours and brief description of all the products and services you deal with.

Provide A Correct Description Of Your Business

The major reason to optimize your business profile for local searches is to have some credibility.

Composing a reliable and accurate description is just as important as improving your products or services. While most businesses do not care much about it, little do they know that it may harm their brand credibility. Our expert team knows that fact very well and always advises brands to have a reliable description of their business. Speaking of, we have a team of highly potent content writers who are specifically trained in composing reliable content, such as descriptions for Google My Business profiles. Our writers ensure that the description is of good quality pertaining to grammatical accuracy, SEO-friendly description, engaging content, well-researched content, etc. There is no question that the content rules the digital world. Also, it wouldn't be wrong to say that content is the backbone of a search engine, without which a search engine will inevitably crumble down.

Regularly Update Your GMB Profile

One of the most important factors that might affect your ranking/visibility in search result is how update you are or how relevant information/product you are offering. The most effective way for that is to regularly post on your profile providing unique information related to your products. Through these post, we can easily highlight specific information about your business that denotes it in the best way possible.

Review Is The Most Important Thing

Properly responding to the reviews will automatically increase your engagement with your customers. Various people/customers find various ways to provide their feedback for your products. Either through mail, on your Google My Business profile or through social media handle.

What matters is that you need to revert on them. Especially to the negative ones and take appropriate action accordingly. This will automatically creates credibility for your business and also contribute to increase your brand value among the customers.

Advology Solution handles the review section on your various local business profiles. What more we can add to it is to create a review page on your website.

Full 360° Vertical Tour Of Your Google My Business Profile

Providing relevant information related to your GMB profile helps to create credibility for your business. What might help more to engage your customers is the 360° virtual tour of your physical location. Through the amenity of physical tours, interested/potential customers can have access to your physical location. This might create a zeal in the customer to actually visit the business. This 360° tour is really a helpful tool for various local businesses offering different services like restaurants, gyms, movie theaters or clubs.

Along with the 360 virtual tour, what other information you can add into your GMB profile is social media handles, physical location (on map), post related to products and many other. All these measures can easily contribute for your GMB profile to have a better visibility on local search result.

What Advology Solution Do To Improve Your Local Business Listing India?

Local Business

Rank Higher On Local Searches

Local Searches are the ones that generally involves the term "near." This indicate that the customer are looking for products and services in their locality. Which is why, ranking for these terms has become necessary in order to engage with more and more customers.

Considering the current behaviour and preferences of the customers, it can be concluded that more than 75% of the searches are followed by a physical visit. Therefore, losing your ranking might ultimately lead to a loss of genuine customers. While we take different measures to stay at the top results, the following things might affect your ranking:

Having fake reviews on your GMB profile (as these are easy to detect).
Your Google Business Profile has not been verified.
Content or the information in the GMB profile is not up to the mark.
Incomplete profile or missing contact details.
The location is not updated on Google Maps.

No customer engagement or response to the People review.

Maps And Search

List Business On Google Map

The major advantage of having a Google My Business Profile is a chance to engage with the customers directly. Through the local listing, customers can easily check your profile, what you sell, feedback from others and most importantly, your verified physical location. The verified address can add up to build credibility among your customers. However, updating your location on Google Maps might actually help them to reach to physical location more easily.

Also, Google Maps listing can easily boost your visibility in front of a targeted audience. Common benefits based on which you can get through Google Maps local listing are:

Enhanced visibility on Google Maps even when someone is looking for nearby places.

Drive traffic to your website or your GMB profile.

Add Essential Info

Add Business Information

Physical address is the most important piece of information based on which your GMB profile can be verified. Adding a physical location is the first thing that needs to be done as part of GMB SEO service. Further details you need to add to make your GMB profile more relevant in front of potential customers include:

Contact Details (Phone number and Website Address)
Your business hours
Exact Description of your business.
Working Hours
Your products and Services
Reviews
Posts

Providing the basic and the necessary information will help to drew a larger picture about your business making it more easy for them to reach you.

These details will help you boost your site's local SEO.

Across Google Products

List Products/Services

Google My Business is another platform that businesses can utilize to showcase their products and services. Listing products and services is really necessary to inform users what you do/sell. Along with that, users can have several other benefits, some of which are listed below:

It is free advertising of your products in front of the customer.
Chances for user engagement make it more easy to attract new customers.
Product listing on GMB is easy to manage.
80% of the users first check the product online only, after which they proceed to make a physical visit.
Enhanced user experience or simply leading to more conversion.

Common businesses that have benefitted the most from GMB product listing include:

Restaurants
Retails Stores

Service Providers (Tourism, Theatre)

Shown Who Are You

Display Your Business

Google My Business is one of the most powerful and high-performing SEO tools. This tool helps businesses to rank higher on local searches and attract more local audiences.

Google My Business has upgraded the new performance report from the insights report, which means it has added a section for people who checked your business profile. This section shows how people find the local listing through Search Engine Result Pages (SERP) or Google Maps.

Additionally, you can provide complete details about your business to tell the visitors about who you are. Including important information related to the business, such as product details, service areas, store address, and business description, can help you to present a brief overview of your business in front of the site visitors.

When you provide updated and accurate business information, it acts as a trust factor in the mind of visitors, giving a clear signal to them about your company's credibility.

Your Google My Business profile allows you to control and update the contact details, business hours, and other crucial details as needed. Whether you want to gain more foot traffic or web traffic, Google is the ultimate search engine to which people are referred.

By displaying your business on your Google My Business profile, you are ensuring that people will find your business when looking for products or services like yours in a local area.

Respond To Reviews

Reply To Reviews

Google My Business is the perfect platform for various to directly engage with their customers. The review section is a tool that can be utilized by the both customer and the business. Previous visitors or the customers who have make a purchase can submit a review providing their feedback or experience with your products and services.

While the review can be either positive or negative, you need to revert to each and every review. This easily creates an impression that you value your customer's feedback. Even on the negative side, connect with the user, note their issue, and take appropriate action accordingly.

The importance of replying to reviews from customers can be indicated by the following facts:

It shows your rectitude and your behaviour towards customers.
This is a chance for the businesses to see how well their product is working.
Customers giving positive feedback are your free promoters.
Engagement with customers will directly contribute to brand recognition.

When you are responding to reviews, it tells Google that you are engaging well with your customers and helps boost the rank. As a local business owner, you must focus on reverting to reviews and gaining positive customer feedback, which can help you increase foot traffic.

Send & Receive Direct Messages

Direct Chat With Customers

While from reviews, it can be easy to check for customer feedback, through the direct tool, it can be easy to engage with new customers. Once you verify your business physical address, you can easily add a messaging option. Through this, anyone having a query or interest in your product and services can easily connect with you. Through the direct chat option on your GMB profile, you can access the following benefits:

Meet customers at the time of need.
Ensure high-value services to customers.
Assuring customer satisfaction.
Providing 24/7 help assistance.
Better customer engagement.
It helps in understanding the customer's mindset.

Google's business chat feature is available in two different ways i.e. Google Business Profile and Google's business messages integrated with various third-party API applications. GMB business chat feature is limited, but it provides enough chat functions for local businesses, so that the local businesses can meet potential customer's needs and demands.

Post Answers To FAQs

Respond To Customer Queries

The reason why Google My business is the perfect platform because it offers a direct interface between the business and its customer. Through a GMB profile, you can found provide each and every details related to your business. Be it your physical location, product overview or any other details, it will be front of the users. Along with that, customer also have the option to raise any question to which you can revert to. Putting in simple words, Google My Business can help the business to interact with customers and understand their mindset.

What our Google My Business experts can do is respond on your behalf or simply create an FAQ section in your GMB profile comprising of the most common queries of the customers. Otherwise, our team can respond on your behalf simply answering their queries leading to better customer engagement. Responding to customer queries can offer you the following benefits:

More customer engagement.
Have a chances to understand your customer better.
Improve overall brand image.
Business can find their loopholes and easily work on their products.

Offers More Ways To Shop

Get More Customers

GMB accounts help businesses get featured on search engine result pages. It is a free, cost-effective tool for SMEs. Google My Business account helps to provide useful and necessary information about your business, products, and services to your customers. It ensures that when someone is searching for similar services online, getting your business listed in the GMB will provide the customers with contact details, working hours, holidays, websites, etc.

Apart from this, a listed business appears more credible to potential customers. You can also add pictures in your profile showing your physical space, products or services, etc.

It's 100% worth enhancing your Google My Business listing as it is likely to double the interest in your products, resulting in visitors purchasing your products or services.

How does GMB help bring more customers?

Better rank on SERP
Build credibility for your site
Provide customer reviews
Enhance the visibility of your site
Improves website visibility and discoverability

GMB allows you to appear on Google Maps and Google Local Pack Listing

Get A Professional Help From Our Google My Business Expert Now!

What Is Google My Business?

The Google My Business is a simple or a platform where various businesses can list their information. Based on which Google can provide relevant information to the local search queries looking for various products and services. Using Google My Business is free of cost and also helpful for the new businesses to easily reach their potential customer in the nearby location.

The major reason of launching the GMB program by Google is to simply increase the reach of the small businesses online.
For the customer, checking the GMB profile can be really helpful for the user looking for the right product and the right seller.

The current scenario where majority of the searches have a local intent. Also, majority of the people before visiting any store or even going to the market first check online to find the right seller. Due to which it is really important for the small business that they should be visible on Google to the customer while searching for products and services related.

Why GMB SEO Services Can Help With Your Business?

The facts speak for themselves! Around 46% of searches are based on local intent. Among these, more than 80% of searches do lead to physical visits. Based on this, you can easily determine the important of GMB SEO services for your local business. Along with this, a GMB profile can offer its users the following benefits:

With more and more clicks on your GMB profile, chances are likely that a new potential customer can be added to your list.
With your physical address verified along with other details, it does help to create credibility among users.
Direct engagement with the customer can contribute to brand promotion, awareness and recognition.
More and more interested customers will does automatically click on your website or other handles. This therefore will increase your website traffic.

Listing On Google Maps Can Also Be Helpful For Your Business

One of the very first measure that Advology Solution takes as part of your GMB seo services is add your company on Google Maps. This will easily enhance your visibility through this, you profile will be visible in the maps even when someone is searches for a nearby place.

Being a marketing company, one of the first measure we take is add you on Google Maps. Google My Business and Google Maps are two tools which are interrelated to each other. Having a GMB profile means that you are going to appear on Google Searches.

Google My Business expert at Advology Solution ensures your profile appears on Google Maps and stays updated with essential information related to your business. Just because you make a profile and put it up on Google doesn't mean the job gets done. Through listing of your company on Google Maps, you can observe the following results within your business:

More leads in the form of text/call or physical visits. This can be product query or any other information related to your business.
More traffic on your website, GMB profile and various other social media handles.
Being a GMB company, we ensure you get the best results with our SEO metrics pertaining to Google's requirements and focusing on your business.
Enhance your Google Maps ranking by filling your profile with all the necessary attributes concerning your business.
Social Media has been in the limelight for a very long time. While millennials and the Gen Z population use social media quite often, we ensure your official social media page is linked with your GMB profile to give you the maximum results.

Apart from that, we also organize Google Ad campaigns to provide you with an extra edge over your competition. The process evidently enhances your organic traffic by redirecting the link to your webpage.

Why Advology Solution Is The Best Google My Business Agency In India?

Advology Solution is the top-notch Google My Business agency in India. Along with Google My Business, the marketing agency is committed to offering all the other aspects of the local business listing. While you are looking for the best digital marketing agency for your business, you do have to check out other marketing agency websites. Then, the question is why Advology Solution should remain your only option. Well, based on the following points, we can explain that:

Along with the GMB services, Advology Solution offers all the digital marketing measures at the most convenient rates.
Local SEO is just as important as any other component of digital marketing. We know this and thus take equivalent measures to make sure that you are getting leads for the products you are selling locally.
The results speak for themselves! You can check out our portfolio and analyse our client's performance to see how much we stay true to our commitment.
Advology Solution is a GMB expert here in India, giving competition to other agencies with its relentless efforts and passion for adapting new trends and methodologies. We can be your best call for a reliable Google My Business agency. Choosing us as a partner in success will provide you with a competitive advantage against your competition.
We operate your GMB profile with SEO parameters known to provide the best results in enhancing traffic, increasing your customer base, and strengthening brand credibility.
Our Google My Business expert team is highly potent at managing your GMB profile reviews with its expertise.
At our Google My Business agency, we use the result-driven methodology to provide you with results that last long.
Feedback is the most important that matters to everyone. So for Advology Solution. Just type any search query related to GMB services on Google. You can see our website listed in the top search results.

Industries We Serve For Google Business Profile Management

Travel

Healthcare

Education

Real Estate

Matrimony

Associations

Chemical

Food

Telecom/Tech

B2B

Financial

Non Profit

Frequently Asked Questions

Labels is a section or the attribute of the Google My Business profile through which you can easily provide additional information or important related to your business or the products.

Another function that it helps a business with is, that it enables you to disable ad marketing campaigns on your locations.

Google My Business, also known as GMB, states that store code could be anything that uniquely identifies a business that can be used as a store code.

In simple words, a store code can be anything from a character to a name, place, any noun or number as long as it stays the same and denotes the business or a profession in Google Maps.

The store code cannot appear to the public. It, however, is only visible to the one who logs in to their GMB profile. The store code helps you in identifying the location of your business when you are running a local inventory advertisement.

Besides, inventory varies from store to store and store code recognizes the attributes of inventory details and identifies your business.

In short, a store code is a code that is not visible to the public but only to ones with GMB profiles and is used to identify your business outlet.

Following steps can be recommended for anyone while doing SEO for their GMB Profile:

Fill out all the information, labels, address, and exact information about the products and services you are offering.
Verify your physical address and add your business on Google Maps.
Repeated customer engagement by answering to your queries, responding to their queries and working on the negative feedback submitted by the customers.
Adding social media handles and address to your website on GMB profile.
Pick the most relevant category for your products so that they can be visible in front of the right customers.
Connect with a Digital Marketing Agency like Advology Solution.

Open your Google My business profile.
Locate the edit option and then click on business information and then on Contact.
Hit on the option Social Profiles.
Update the social media handles with the respective links to your social media profile.
Now, click on Save.

Google My Business profiles are dynamic in nature. Google prioritises your profile preferences based on the terms satisfying a customer’s search queries and the information you provide to the consumers. Apart from that, the Search Engine also embeds keywords automatically in the profile content, which is of more relevance to a user’s profile. Just as an agency would use a content management system such as WordPress to optimize a website, GMB (Google My Business) also optimize your profile to expand your business reach. Google does that to optimize the searches while respecting keyword targeting, quality of information, and trust. To make the most out of a Google My Business profile, naturally incorporate the keywords into it and deploy a well-planned SEO. Another thing that you must take care of is putting the right information about your business to win the trust of Google algorithms. Once all the conditions are satisfied, your Google My Business profile flourishes.

Account can be suspended if the business are unable to the follow or have violated the GMB guidelines. In those cases, you can submit an appeal for which you need to fill out the evidence form. Following documents might be necessary in that case:

Documents related to your registration.
Business license and tax certificate.
Document verifying the physical address like electricity bills, water bill or any other.

You can add your Google My Business to multiple location. However, you need to have a working unit on that location. Only after which you can verify the physical address verified and add that location in your GMB profile. This can be really helpful for your business as chances are likely for your business on different location.

Physical address verification can be the major issues based on which your profile has been removed from the Google Maps. Make sure you verify the address either through postal, phone number or other means to get your business verified.

Another reason is that you might have violated any policy or terms and conditions related to the GMB. Also, it is recommended for the user to work on their local SEO so that it can be easy for the business to list on their locality.

It doesn’t take much time to rank among the local searches. Hardly, if someone work properly on their local SEO measures, then around 2-3 months will be sufficient for the businesses to rank on Google Maps and also on Google Local search for a particular area.

All you need to have a physical address that can be verified by the Google. Based on which you can easily set your Google My Business profile. Many well established business are doing well even without a website through the help of Google My Business and social media presence.GMB profile is really effective for the business for getting offline customers.

Our Digital Marketing Services

Local Business Listing Services In India

Google My Business Services In India

Advology Solution is a trusted Google Business Profile management service provider in Delhi, Gurgaon and surrounding areas.

OTHER SERVICES WE OFFER

How GMB Services Contribute To The Success Of Your Online Marketing?

Outpace Your Competition With Our Google My Business Listing Services:

What Advology Solution Do To Improve Your Local Business Listing India?

Rank Higher On Local Searches

List Business On Google Map

Add Business Information

List Products/Services

Display Your Business

Reply To Reviews

Direct Chat With Customers

Respond To Customer Queries

Get More Customers

Get A Professional Help From Our Google My Business Expert Now!

What Is Google My Business?

Why Google My Business Services Are Important?

Google My Business Listing Management

Why Google My Business Services Are Important?

Google My Business Listing Managementt

Why GMB SEO Services Can Help With Your Business?

Listing On Google Maps Can Also Be Helpful For Your Business

Why Advology Solution Is The Best Google My Business Agency In India?

Industries We Serve For Google Business Profile Management

Our Process to Grow Your Online Visibility

Create Your Business Profile

Post Regularly On Your GMB Account

Respond To Reviews

Manage Your Profile More Effectively

Frequently Asked Questions

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